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Ecommerce Advertising

Our revenue-driven approach to Ecommerce Ads will help you drive better profits

Our revenue-driven approach to Ecommerce Ads will help you drive better profits

Best possible online revenue from your ad spend

Driving online transactions profitably is something few know how to do. It’s an art as much as a science. Leveraging the complexities of product feeds, merchant centres, different shopping ad types and optimum media channels requires technical mastery. Then there’s the marketing skill needed to produce performance results that validate the campaign investment. We will deliver you both.

Web Antler uniquely provides businesses and brands with high-calibre ecommerce campaign expertise and big-agency specialist skills. We are 100% hands-on, focused on optimising every aspect of your feed-driven campaigns – from Google Shopping Ads and Facebook Catalogue Ads to dynamically creative engine-fed banners. By aligning intelligent creative executions with high-value target audiences, we guarantee you the best possible online revenue from your ad spend.

Brands we work with
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Our Key Service Features

Google Shopping Ads

Achieve standout results at the top of Google when users are searching for products you stock. We take a hands-on approach to your Google Merchant Centre feed and Google Shopping Ad campaigns to calibrate a creative and targeting solution years ahead of basic plug-and play-setups.

Facebook Catalogue Ads

Reach users across Facebook and Instagram environments through a series of messaging and promotional funnels specifically designed to increase conversion rate and cart size. We will harness the power of your ecommerce feed data to deliver uniquely tailored ad experiences across all layers of your campaign strategy.

Programmatic Feed-driven Banner Ads

Leverage the new age of real-time dynamic banner ads populated with product from your merchant feed. Your products will be served to your target users via banners ads, powered by programmatic engines that tailor what is showcased based on who the users are and their likelihood to buy. Serving ads across 76% of all websites will give extended campaign reach, increasing your ability to capture and convert.

Benefits of Ecommerce Ads

01

Product Feed-Driven Performance

Your ecommerce merchant feed can be turned into a selling powerhouse by matching highly relevant products to buyers who are ready to spend. Our machine-optimised targeting paired with algorithmic creative executions will drive profitable results.

02

Multi-Platform Optimisation

Our marketing technology stack unlocks a 360°  view of ad campaign purchase performance over the multiple interactions, devices, websites and channels used by target users during the path to purchase. We leverage this data to optimise your budget spend across all platforms to give you an overall better return on your marketing budget.

03

Accountable and Scalable Results

Our unique reporting technology gives you previously unseen insights into your campaign performance and marketing return-on-ad spend (ROAS), mapped in detail to every digital touch point. Our data models forecast your ability to scale online sales results and profitability – knowledge you can leverage.

Why We’re Different

We’re hands-on and personal. You will be assigned one of our local Google Shopping Ad specialists who will be dedicated to servicing your account. You’ll have direct access to the specialist throughout the month. Each month they will take you through the results, explain the data, and provide any recommendations identified from the reporting analysis. We are focused on client quality, not quantity. You will be working directly with an ecommerce specialist, not an account manager. We provide state-of-the-art digital reporting and proactive monthly recommendations. We are hands-on, proactive and relentlessly focused on delivering our clients a greater ecommerce return.

Who are Ecommerce Ads for?

Our ecommerce campaign services are suitable for many, but are an especially good fit for:

Ambitious brands (company directors, business owners, marketing managers) that need professional talent and tangible transaction results

Those looking for a trusted senior partner who can walk the talk when it comes to driving online sales and target revenue results

Brands that need technical experts who understand the complexities of ecommerce platforms and shopping feeds.

Ambitious brands (company directors, business owners, marketing managers) that need professional talent and tangible transaction results

Those looking for a trusted senior partner who can walk the talk when it comes to driving online sales and target revenue results

Brands that need technical experts who understand the complexities of ecommerce platforms and shopping feeds.

The Web Antler Process

We use technology in a fundamentally smarter way to get you more visible, competitive and profitable. Web Antler's senior strategists deliver best-in-class online advertising campaigns marrying message, medium and target.

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Our Values

Punch above your ad spend

We deliver better research, better profiling, better targeting, so every dollar spent on Google Shopping Ads punches above its weight.

Top-tier, award-winning strategists

We are a specialist ecommerce team delivering a unique combination of strategy, logic, data analytics and digital effectiveness.

Experience you can’t usually access

We give medium enterprises and fast-growth start-ups the same calibre of ecommerce marketing as the big players do.

Shopping Ads calibrated for greater ROI

We will get your brand in front of the right audiences and enable greater conversions by using technology in a fundamentally smarter way.

Hands-on and available

We combine the passion of a start-up with a collaborative, calm, can-do company culture and no ‘account manager’ is in the way.

Cookie-less

Our innovative targeting solutions are future proofed to offer options that do not rely on outdated cookie technology.

What Our Clients Say

Talk to us to see how you can increase your ecommerce campaign revenue performance.

Talk to us to see how you can increase your ecommerce campaign revenue performance.

Book a Free Consultation