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Web Antler Blog

Keep up to date with the latest digital marketing trends, and insights through our resources which are designed to help you grow your business. You can also listen to our From Local to Global Podcast Here

How to Expand Your Business Overseas (Blueprint)

Are you ready to take your company global? Navigating new markets may be a nightmare or a goldmine. Uncover the secrets to successfully developing your business internationally.

Braden Dawson

13 Sept 2023 • 5 min read

What is B2B Content Marketing?

B2B content marketing isn’t about going viral or pumping out blog posts. It’s about creating the right assets to build trust, answer real business questions, and help buyers move through longer, more complex decision journeys.

Braden Dawson

11 Feb 2026 • 3 min read

How to Get More Sales for Online Business

If you’re running an online business you already know one thing: getting traffic is only half the battle. Turning traffic into customers is where growth happens.

Braden Dawson

29 Jan 2026 • 3 min read

Why Do You Need a Digital Marketing Strategy?

Many NZ SMEs are active online, but not strategic. And without a clear strategy, digital marketing can become a cost rather than a growth driver. So, what exactly is a digital marketing strategy, and why does it matter?

Braden Dawson

17 Dec 2025 • 3 min read

What Does a Digital Marketing Consultant Do?

A good digital marketing consultant helps you zoom out, make sense of your digital landscape and create a strategic plan that aligns with your business goals. What do they really do and why execution matters as much as strategy.

Braden Dawson

18 Nov 2025 • 3 min read

How to Start Market Research?

Market research can feel like something reserved for bigger businesses with bigger budgets. But in reality, it’s one of the smartest and most cost-effective ways to improve your digital marketing performance.

Braden Dawson

3 Oct 2025 • 3 min read

How Much Do Google Ads Cost in Australia

We break down how Google Ads pricing works in Australia, what factors drive costs up or down, how it compares to NZ, and what you can do to run smarter, more cost-effective campaigns across the Tasman.

Braden Dawson

3 Sept 2025 • 3 min read

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